When you do a search on iTunes for ‘comics’ you get the familiar array of apps from the big publishers like Marvel, DC, Image and ComiXology. But hidden in among these monster apps is a little icon with a angry pygmy on it called PG Comics. If you’re an iOS gamer you might recognise the name Pocket God as the hit iPhone game, but in this incarnation it’s a self published comic from the guys at Ape Entertainment. It’s a real gem written by the very talented Jason M Burns with awesome art from Uruguayan artist Rolando Mallada. I wanted to find out more about how this little title could outsell the big boys, so I got in touch with Ape’s publisher Dave Hedgecock and asked him what it’s like to carve your own niche in the brave new world of digital publishing!